The Advertising Day is one of the most historic and renowned events of the Marketing Association EUR and dates back to 1993. The Advertising Day Committee organises an intense one-day programme around a hot and happening advertising theme. You will give students a sneak preview in the world of advertising by inviting leading creative agencies. The purpose of this event is for students to get a first impression of one of the most important forms of marketing communication as well as getting in touch with advertising agencies in a creative and interactive way. Earlier editions included agencies such as Wieden and Kennedy, Poet|Farmer, DDB, and IN10.
As the event with the largest number of editions within the Marketing Association EUR, the concept has been changing in the past few years. This means there is a big challenge to make the Advertising Day even more successful than before!
- Who: Bachelor 2, 3 and Master students
- Workload: Part-time (8 hours/week)
- Duration: October ‘18 – March '19
- Language: EN and/or NL
The Chairman functions as an intermediary between the board and the committee, being the contact person for the Project Coordinator and Treasurer of the MAEUR board. Among the responsibilities of a chairman are scheduling and leading committee meetings, monitoring the tasks of each individual committee member and the overall planning processes.
- External Relations Coordinator
The External Relations Coordinator carries the final responsibility for the acquisition of companies. Other tasks include the development of an acquisition brochure and follow-up contact with the companies involved in the event. This is quite an important job as the success of the Advertising Day is strongly dependent on the companies participating.
- Communication Coordinator
The Communications Coordinator is responsible for the contact with the students participating in the event. All the external communication towards students will be provided by you. Furthermore, you will arrange as much sponsorship deals with companies as possible and fill up the goodiebags.
- Marketing Coordinator
The Marketing Coordinator is responsible for the marketing and promotion of the Advertising Day. Among the tasks of the Marketing Coordinator are developing an attractive campaign for both students and companies, creating an acquisition brochure and a program booklet, as well as posters, flyers, presentations and social media content.
- Day Organization Coordinator
The Day Organization Coordinator is the contact person during the event. Other tasks include being in charge of arranging the location, catering, photographer, parking and many other practical matters that are necessary to create a great program.
It is currently not possible to apply for this committee.