Location:  The Student Hotel Rotterdam (Willem Ruyslaan 225, 3063 ER Rotterdam)
Date:  Wednesday, February 19, 2020

The moment you’ve all been waiting for has come: 


The Advertising Day is here!


During the event, you will work on an advertising case provided by the international company Kraft Heinz, and count on insights and guidance from professionals of the accomplished advertising agencies Dept, Friends for Brands and AKQA. Below you can find a short introduction of the guest agencies and case company:



Dept is a digital agency that combines creativity, technology and data. They create services, develop brands and transform them to make them truly relevant. To achieve this, they mix creative storytelling as understood traditionally with the best of what technology has to offer. They have worked for brands such as BOL.COM, TUI and Chocomel. Find more information about Dept here: https://www.deptagency.com/en-gb/

Friends for Brands

Friends for Brands is a brand activation agency that creates friends for brands that matter. They develop strategies, branding and activations to make complex things simple again and difficult subjects fun. They have developed projects for The Ocean Cleanup, Erasmus University Rotterdam and NLvoorElkaar, among others. More information about Friends for Brands and their work can be found here: https://friendsagency.com/


A recognized pioneer since 1995, AKQA is an innovation and experience design agency. They believe in the imaginative application of art and science to create beautiful ideas, products, services and spaces. Their clients are defined by their vision and ambition and include Nike, Rituals, Toyota, Disney, Oakley, to name a few. As a result, AKQA offers great experience and knowledge across many industries, geographies and assignments. To learn more about AKQA go to: https://www.akqa.com/

Kraft Heinz

The Kraft Heinz company is one of the biggest FMCG players out there, with 38.000 employees in over 40 countries. Kraft Heinz has nurtured some of consumers’ most beloved brands and have brought them to our own kitchen, feeding people all over the world. Additionally, with its’ philanthropic focus, Kraft Heinz has provided more than 2 billion meals to hungry children over the last decade and it is certainly not stopping there. For this years case, Kraft Heinz will present to you one of its well-known brands to work on. If you want to learn more about them, visit: https://www.kraftheinzcompany.com/


So, if you’re passionate about advertising and want to have a taste of this exciting field of business, the only thing you have to do is apply. And if you’re still not convinced yet, well, just so you know, amazing goodies, food and drinks are included!


The event will take place at the trendy Student Hotel Rotterdam, close to the city centre, and the day will of course end with informal drinks so that you can practice your networking skills with the company and agencies.


Apply with your CV before 9th of February 2019!


When: 19/02/2020

Where: The Student Hotel Rotterdam, Willem Ruyslaan 225, 3063 ER Rotterdam

What time: 09:00h to 18:30h

Price: €5.00 (members), €7.50 (non-members). If you are not selected to participate in the Advertising Day, the participation fee will be reimbursed.


MAEUR members (€5.00) can register here;

Non-MAEUR members (€7.50) can register here.

For every question you may have, don’t hesitate to contact us at advertisingday@maeur.nl